links for 2008-10-31
by Martin Belam, 31 October 2008
Live blogging from the Future of Social Media Conference: five things that went well « These Digital TimesI was struck by this sentence: "Although the live blogging prevented me from face-to-face networking". I made me ponder on whether John had got the most out of the conference himself, or whether he'd just ended up as a proxy service for other people. I've never liveblogged a conference myself - personally I much prefer to write up a review a week later when I've had time to process the overall event.
From the comments: "Whilst the incident shows a marked lack of judgment in allowing this dubious outpouring onto a senior actors answer machine it still seems to me a shame that the media can’t whip the public up into a frenzy over very much larger injustices in this world."
"More often than not I see titles like: 'How My Step Dad Taught Me The Ethics of Burnt Sienna Hat SEO' or 'How Personal Branding On Your Blog Is Like Paris Hilton’s Mink Coat'. Ok so maybe I changed the titles a little to protect the uncreative, but I think you get my point. Using the same formulaic approach over and over, or doing the same thing everyone else is, is just like wearing the same underwear everyday, eventually you really start to stink."
You can nominate the most useful article of the year from FUMSI here. It turns out that you *can* vote for mine, although, to be honest, as I've subsequently ended up working for the magazine, I guess you probably shouldn't. So, please, go and read some of the other articles and vote for one of them instead.
"Now we can track our high level reputations constantly, without being paranoid about it. We might do this for concept searches as well so that if someone new starts ranking really high for topics we specialize in (semantic web, RSS) then we'll know about them and never look ignorant at parties". Google make you jump through hoops to get there though.
"I think it’s a fairly safe bet that if you rely heavily on one type of link building strategy (whether it’s via directories, articles or blog reviews) you’re likely to create a backlink profile which appears unnatural to the search engines. Having a widespread mix of different type of links is far more likely to have a positive influence towards search rankings".
"Your listeners aren’t idiots; and by treating them with some intelligence, you can retain the permanence that the internet gives you - and some great and fantastic content - while, removing that presenter’s name from any 'normal' use of your website". A timely post from Mr. Cridland, who I note has closed comments on this entry.
Tweet of the day: "Boggling at @lloydshep and @currybet arguing over who is the bigger David Essex fan".
Thanks for your concern over my networking potential!
Yes, it was a very different experience from what I am used to. As a B2B editor for many years, I would have spent my time going round speaking to people, mostly those I know. But as the digital director at a conference run by one of the many parts of the company, I did not have that responsibility. Instead I had the opportunity to try something out. I just zoned out into the live blogging. It was amazing.
What was interesting was how those who were up to speed with social media signed up to follow me on Twitter in the 24 hours after the event. So I ended up networking with those I did not know, something I rarely did as a high-profile editor.
Try it some day. You'll end up with an amazing experience (though not to be repeated too often!)
Have a good weekend.