Linklog special: The Guardian’s Facebook app (and the stuff I’ve written about it)
If you saw me speaking at Facebook Marketing London today about the Guardian’s Facebook app, then here is a list of links to some of the things I’ve previously written about the app. And if you didn’t see me talking at the event...it’s...um...still a list of stuff I guess.
- “The Guardian’s Facebook app” - Martin Belam at news:rewired - February 2012
- “A seismic shift in our referral traffic” - how the Guardian’s Facebook app eclipsed Google - March 2012
- The Guardian thrives in Facebook’s walled garden - by Josh Sternberg for Digiday, February 2012
- The ups and down of Facebook Social Reader traffic - May 2012
- Reaction to the Guardian’s Facebook app - October 2011
- I “Agree/Disagree” with reaction buttons in Facebook apps - July 2012
- Frictionless or not, on Facebook or not, people love to share on the web - January 2012
Adam Tinworth has blogged the session today: “Martin Belam: leveraging the Facebook platform”
I also mentioned that I edited a book about Facebook - here is a behind-the-scenes blog post about the process: “Editing the Guardian’s Facebook ebook”
“Facebook: The rise and rise of a social media giant”
Edited by Martin Belam
In February 2004, whilst at Harvard, Mark Zuckerberg and friends created “The Facebook”. What started as just a website for one university has become one of the dominant forces on the internet in the early 21st century. The simple idea of connecting people together into networks of friends sharing their personal details has made Mark Zuckerberg, on paper at least, one of the wealthiest men on the planet. This is the story of the rise and rise of Facebook, as told in six years of original journalism, writing and comment in the pages of the Guardian and the Observer.
“Facebook: The rise and rise of a social media giant” - £2.56 for Kindle & £2.99 for iBooks.