Another threat to local newspapers - daily BBC horoscopes by email!

Martin Belam
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Published 20 November, 2008
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I love a good spam email title - and I was amused by a sudden rash of spam that appeared last week promising 'Your horoscope every day from BBC'.

BBC horoscope spam

It was only for a second that I considered it might be genuine, and yet more evidence that the BBC was carefully marching towards occupying every niche market currently served by the UK's beleaguered local newspaper businesses ;-)

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About Martin Belam

I'm a London-based internet consultant and writer, with 8 years experience in product management, information architecture, and user experience design for global brands like Sony, Vodafone, The Guardian and the BBC. I specialise in advising on search, widgets, RSS, online news publishing and bulk email delivery.
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email: martin.belam@currybet.net
tel: +44 (0) 7801 828718
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