It's London! How BBC.co.uk Broke The News

 by Martin Belam, 6 July 2005

In the build-up this morning the BBC homepage ran with a standard promo anticipating the developments of the day:

BBC homepage Olympic preview

After the announcement we switched to a pre-prepared It's London! promo - (we had an It's Paris! promo in reserve to prepare for that eventually and to avoid jinxing the London bid)

BBC homepage Olympic announcement

<ADDED> Then in the face of server meltdown, we are able to switch to a lite version of the page, with less graphics so lower bandwidth and fewer servers connection per page impression</ADDED>

BBC lite homepage

3 Comments

Hehe, that's not how it looked when I checked (when it was broken images and text all over the place)...

Must have been one hell of a traffic spike...

Mind you, london2012.org is even more broke, with the site still unavailable...

I'm sure some wag in the press tomorrow will point out that if they couldn't even get their website working, how are they going to organise the games :-)

>> Hehe, that's not how it looked when I checked (when it was broken images and text all over the place)...

Hmm, yes, I was at home today so I do have some screengrabs of that as well

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