A yellow bbc.co.uk for Children In Need

Martin Belam
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Published 19 November, 2004
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There was a time when the colour palette for the bbc.co.uk homepage changed with every promo, but not since May when we got our new blue brand and logo. Except today, where as a mark of respect for Pudsey's 25th anniversary, the page has taken on a Children In Need yellow colour.

The bbc.co.uk homepage goes yellow for Pudsey
1 comment so far

I have to confess that I didn't like the bbc.co.uk new blue palette much. However, after getting a migraine every time I looked at the homepage yesterday (red text on yellow! my eyes! my eyes!) I'm suddenly feeling rather more appreciate of the blue. So if that was the idea of the exercise - bravo!

Sorry. :-(

PS: Pudsey scares me. Really, he does. He's bloody terrifying, that bear.

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About Martin Belam

I'm a London-based internet consultant and writer, with 8 years experience in product management, information architecture, and user experience design for global brands like Sony, Vodafone, The Guardian and the BBC. I specialise in advising on search, widgets, RSS, online news publishing and bulk email delivery.
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