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Olympic milk, or gold medal substitute?

Written by Martin Belam
Published 21 August, 2008
Categories: Macau, Olympics

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When I was in Macau, it wasn't just the clothing industry that was hi-jacking the Olympic brand and symbols to try and sell products.

Take something as mundane as milk for example.

Going to the local corner shop or supermarket presented you with a choice. You could either buy an official, Olympic endorsed "Milk Beverage"...

...or you could pick up the Kowloon Dairy's Gold Medal "Milk Drink"

Posted by Martin Belam, August 21, 2008
Read more posts on currybetdotnet about: Macau, Olympics

The views expressed on currybetdotnet are my own, and do not reflect the views of my current or former employers.

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About Martin Belam

I'm a London-based internet consultant and writer, with 8 years experience in product management, information architecture, and user experience design for global brands like Sony, Vodafone, The Guardian and the BBC. I specialise in advising on search, widgets, RSS, online news publishing and bulk email delivery.
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