BBC Radio Five Live's Sporting Year Vote

Martin Belam
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Published 22 November, 2004
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BBC Radio Five Live homepage promotional space for the Sporting Year vote

In the lead-up to Christmas the BBC is running several online votes that my team have produced. The latest one to launch is Radio Five Live's Sporting Year - essentially a poll of the listener's favourite events which will feed into the station's review of the year, broadcast over the Christmas period. It is a little less grandiose than 2003's Sporting Century vote in both scope and execution. This time we are asking users to pick and rate five events from the current year, rather than ten from the last one hundred years.

The front page of BBC Radio Five Live's Sporting Year vote

I think the design and usability have been greatly improved since last Christmas, and the fact that you only have to rate five events means the final matrix form the user is presented with is much simpler and less intimidating.

The rating matrix presented to the user as they submit their vote for BBC Radio Five Live's Sporting Year

And once you've cast your vote you can enter a competition to win five DAB digital radios.

I'm pleased with the way it turned out, though can't help smarting that one of the fifty events nominated is Leeds United's relegation from the Premiership...

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About Martin Belam

I'm a London-based internet consultant and writer, with 8 years experience in product management, information architecture, and user experience design for global brands like Sony, Vodafone, The Guardian and the BBC. I specialise in advising on search, widgets, RSS, online news publishing and bulk email delivery.
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email: martin.belam@currybet.net
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