Danny Sullivan on measuring search result relevancy

 by Martin Belam, 17 January 2003

Danny Sullivan weighs in with an article on the different ways we can measure the relevancy of search results from different search engines against each other. he is absolutely spot on when he talks about the different 'functions' a search can take - navigational for example. However, quite what the relevancy of the article being sponsored by Google is, I'm not sure.

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