Tablet & App summit 2012

Written by Martin Belam

Published by Emblem Digital Consulting Ltd, November 2012

All rights reserved. No part of this ebook may be reproduced or utilised in any form or by any means, electronic or mechanical, including photocopying, recording or by any information storage and retrieval system, without permission in writing.

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About Martin Belam

Martin Belam is Principal Consultant at Emblem, and has spent over a decade building successful digital products and user experiences across mobile and the desktop for global brands like the Guardian, BBC, Sony and Vodafone.

Martin blogs about user experience, journalism and digital media at currybet.net, and can be found on Twitter as @currybet.

About Emblem

Emblem is a digital consultancy offering user experience design and training services. We work with organisations and start-ups in the publishing, media, arts, heritage and culture sectors. Clients include the BBC, Guardian, Trinity Mirror, Arts Council England and the Imperial War Museum.

At Emblem we work differently. We don’t concentrate on hourly billing, producing glossy presentations, or ticking boxes for the sake of it. We concentrate on your audience. We work with you to solve actual problems, and we help you put the user right at the heart of your digital products and services.

To find out how we can work together, contact claire@emblem-digital.com

Introduction

WAN-IFRA’s Tablet & App summit forms part of the conference programme at the World Publishing Expo in Frankfurt. 2012 was the fifth edition