Trafalgar 200 on the BBC Homepage
The editorial team took an approach to the topic that I hadn't seen on the page before - using the main promo area to promote the BBC's Trafalgar related content, and using the panel underneath to focus solely on external web content, including links to the official Traflagar celebration site, the Sea Britain 2005 festival site, a Flickr group, a Wikipedia entry, events at the National Gallery and to the present day Royal Navy. I'll be keen to see what the click-through statistics look like after the weekend.
Posted by Martin Belam, October 21, 2005
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About Martin Belam
I'm a London-based internet consultant and writer, with 8 years experience in product management, information architecture, and user experience design for global brands like Sony, Vodafone, The Guardian and the BBC. I specialise in advising on search, widgets, RSS, online news publishing and bulk email delivery.
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1 comment so far
I'm completely fascinated to see how the BBC is now willing to link to sites that were on the fringe a mere 2 years ago - Flickr and Wikipedia. Dynamic content generated by the general public (rather than media professionals) is being legitimated while I blink... wow.